When you stack revenue growth, profit improvement, and value enhancement, everything compounds—and your exit number explodes.

Here’s what happens when you move beyond just growing top-line revenue and start increasing margins and your multiple:

Example 1 – Just Revenue Growth (3x Multiple)
$5M business at 7.2% cashflow = $360K → x3 = $1.08M value
$10M business at same margin = $720K → x3 = $2.16M value
ROI from growth only = $1.08M

Example 2 – Revenue Growth + Multiple Expansion (3x to 6x)
$10M business, still at 7.2% cashflow = $720K → x6 = $4.32M value
ROI = $3.24M

Example 3 – Revenue Growth + Profit Increase + Multiple Expansion (3x to 12x)
$10M business, now at 20% cashflow = $2M → x12 = $24M value
ROI = $22.92M

These examples show what happens when you activate all three levers. It’s not about growth for growth’s sake—it’s about building the right kind of value. That’s what Exitology helps you engineer.